LAS VEGAS (WTXL) — Florida A&M University will be featured on a racecar during the NASCAR Cup Series race in Las Vegas on March 6.
The partnership between FAMU and New York Racing Team will showcase the Rattler logo on the hood and FAMU branding on their No. 44 Chevrolet driven by Greg Biffle.
“Through our partnership with NY Racing, we are continuing our focus on bringing the HBCU communities into racing and we welcome the Florida A&M alumni, students and their families to Las Vegas for the race and to the national television viewing audience," said Todd F. Brown, CEO of Urban Edge Network, Inc.
NY Racing Team is owned by Grambling University alumnus, John Cohen, who created the race team in 2009.
"It's the best feeling knowing that I can showcase my love for HBCUs in NASCAR," said John Cohen, NY Racing team owner.
The racecar is sponsored by HBCU League Pass+, a streaming service that promotes Historically Black College and Universities' live men’s and women’s sporting events, television shows, marching band competitions and more.
"Urban Edge Network is pleased to present our HBCU League Pass+ in NASCAR featuring
Florida A&M and the world-renowned 'Rattler' branding," said Brown.
HBCU League Pass+ will also continue to sponsor NY Racing throughout the season in select NASCAR Cup Series races.
Sunday's race will be the second race of the season for NY Racing after it competed in the 2022 Daytona 500 with Grambling State on the racecar.
The Pennzoil 400 at Las Vegas Motor Speedway drops the green flag at 3:30 p.m. eastern time. The race will run 267 laps around the 1.5-mile oval track.